Evaluation Instructions

In what ways does your music magazine use, develop or challenge the forms and conventions of real music magazines?
As you explain your construction and your screen shots comment on how like the real product your magazine is: i.e.-I decided that a top strip was important to show my target audience – this is similar to the edition of…..

How does your music magazine represent particular social groups?
Revisit your audience demographic – most of you went into detail on moodle about this – reuse the material and add in more about your audience profile and how you are representing young people and how your magazine feeds into that representation

Who would your target audience be and why?
Explain this in close detail, make sure you give examples from your magazine that show how your readers are targeted and attracted- compare to a similar product and use audience feedback - mention the music tribe you are aiming your magazine at

What kind of Media institution might distribute your music magazine and why?
Refer back to the institution research and explain why one of the companies you researched would take your magazine as a product to distribute and produce – what niche audience would they attract and how would the technologies converge ie: music sales, mobile adverts, TV and DVD’s


How did you attract and address your audience?
Analyse your use of colour, image, font, your mode of address and use of language on your cover and article – choice of main article and tone and content, text and colour for effect- refer to all the codes and conventions you researched and say how you used them to attract your audience – make direct comparisons with an existing magazine


What have you learned about technologies from the process of constructing this music magazine? (Lighting, photography, photoshop, indesign)

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Be reflective and evaluative, be honest and point out that your understanding of codes and conventions and housestyle, mise en scene etc was not as good and full as it should have been. DISCUSS music tribes and target audience and how they have informed your construction and use of language, colour etc. Discuss institution adn how you now understand about the synergy between magazine production and publication and how magazines advertise the music and artists that the institutions are supporting.

DO NOT moan about the software - talk about how the different technologies provide various techniques and resources to help complete the whole magazine
Looking back at your preliminary task, (school magazine) what do you feel you have learnt in the progression from it to the full product?
Remember to be reflective and analytical in your responses and compare everything to the real magazines you researched in the genre you have created.

Also refer constantly to audience feedback –i.e.: I changed this to blue because my audience feedback indicated that the house style was inconsistent when I used a yellow border and….

Advice:

Analysis is why things are as they are.
Advice:
· Don’t spend ages saying ‘I decided to research this…’ and ‘When I had done this I changed it to…’. Get straight to the point, for example ‘After researching women’s magazines I found…’ and ‘The next change made was…because…’
· Choose the key points and explain them in detail rather than trying to cover everything
· Refer to theories and ideas you have learnt in both years of the course as much as you can, think how you can use a higher level of language at all time e.g. ‘narrative structure’ as opposed to ‘storyline’
· Wherever possible try to think beyond decisions of liking or not liking. If you like something or don’t like something there is a reason why: try to uncover what this is e.g. you prefer the purple writing on the pink background rather than black. At first thought you might prefer purple but, purple and pink are actually complementary colours and this will account for why you prefer it. It is not wrong to prefer one thing to another, you must get to the ‘why’ you preferred it and write about that reason.
Avoid simply describing, always analyse and evaluate.